Friday, March 22, 2013

American Bible Challenge Season 2 Premiere Down Slightly

The American Bible Challenge last night premiered at 1.152 million viewers. This is not as big as the 1.73 million viewers from the first season, but was the second highest-rated GSN show.

So why not as high as last time around? Likely because there was not as much promotion as last summer. Jeff Foxworthy appeared on late-night talk shows, news programs as well as other advertisements from the network in the first season.