Monday, March 25, 2013

Survey: 69 Percent Learned Something New From 'The Bible' Miniseries

The History Channel's highly-successful miniseries "The Bible" has not only had record-breaking ratings, but it has also managed to teach the majority of viewers something they didn't already know about the Bible, according to a new Barna survey.

The survey, which was recently conducted by the Barna Group and commissioned by the American Bible Society, found that 69 percent of the viewers questioned claim that by watching the series, they discovered something new about the Bible that they didn't know before. The survey also found that of this 69 percent majority, less than 60 percent of those who answered described themselves as "active Christians," while more than 78 percent described themselves as "less-active Christians."







High school educated adults, non-whites, viewers ages 18-28, singles, and less-active Christians were among those more likely to answer that they had learned something new from "The Bible" miniseries.

The study, which questioned 615 adults throughout the U.S. via telephone interview, also asked questions relating to their awareness of "The Bible" miniseries, as well as viewership.

Nearly four out of five adults said they were aware of "The Bible" miniseries, while more than two out of five adults said they had watched an episode of "The Bible."