Hillsong UNITED packs arenas and tops the Christian charts consistently in the United States. They have built quite a following. Interestingly, Hillsong UNITED seems to have hit a chord with a group that has more influence than many: young Hollywood.
This appears to be a natural development out of of the friendship that several young music, TV and movie stars have with the leadership of Hillsong Church. Celebrities such as Justin Bieber, Selena Gomez, Ashley Benson, Vanessa Hudgens count the Hillsong pastors as their spiritual mentors. Sports stars such as Russell Wilson and Kevin Durant share similar connections with Hillsong.
And when Hillsong welcomed Justin Bieber to their annual church conference in Sydney, the relationship between Bieber, Hillsong NYC pastor Carl Lentz, and Seattle pastor (and friend of Lentz) Judah Smith was again in the spotlight.
Late in 2014, after an altercation with Orlando Bloom, Justin seemed to have reached a tipping point. As Christian Post reported at the time, he became a regular attendee of Judah Smith's Bible study. The difference in Bieber's life since he began attending that Bible study is evident. After several years of controversial behavior, Bieber appears to have turned a corner.
So what is it about Hillsong that appeals so much to this particular group? It could be the focus on Jesus himself, and their lack of concentration on evangelical 'fundamentalism,' which has fallen out of favor.
Another factor? Judah Smith, Carl Lentz and Hillsong UNITED worship leader Joel Houston, are adept at using social media. With frequent posts on Snapchat, Instagram, and Twitter, these individuals provide ways to share the word of Jesus on a medium where these young stars love to share. Hillsong meets these Hollywood elite where they are: online.
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