Grammy-nominated singer Crowder had a nice opening run on the Billboard charts, with his latest project, American Prodigal, landing at No. 1 on the Christian chart, No. 3 on the digital albums chart, and No. 5 on the top albums Billboard charts. All the while his single, "Run Devil Run," continues to gain mainstream attention.
American Prodigal reached No. 12 on the overall Billboard top 200 chart. Crowder kicked off the album via a Twitter Music Q&A, exclusive Snapchat content with Spotify, and a performance on "Fox & Friends" on which he performed, "Run Devil Run".
NBC's Sunday Night Football also used "Run Devil Run" during the Kansas City Chiefs and Pittsburgh Steelers televised NFL match-up.
The video was also showcased by country networks as well, such as GAC, AXS, and the Country Network, among others.