Thursday, January 5, 2012

Mark Burnett and Touched By An Angel star, Roma Downey launch Bible360


Renowned producer Mark Burnett and his wife Touched By An Angel star, Roma Downey; digital Bible maker, Glo Bible; and Christian publisher, Zondervan - today announced that they are coming together to launch Bible360 (www.Bible360.com), a new app that brings the text of Scripture to life through video, interactive technology and social media.

Bible360 will build upon Glo Bible's award-winning digital platform--which incorporates 360-degree virtual tours and animated maps-by adding social features and reading plans. Bible360 will also feature The NIV version of the Bible. In the future, video from Roma Downey and husband Mark Burnett's forthcoming HISTORY® series about the Bible will be integrated into the app to further enhance the reader's experience.

Social features include the ability to share Bible verses, photos and snapshots via social networking channels such as Twitter and YouVersion, through the popular Jesus Daily page on Facebook, or through the reader's own personal social networking platforms. Bible360 is free with a premium upgrade available.

"With Bible360, people everywhere now have the ability to explore Biblical History in an insightful, accessible and immersive way," said Mark Burnett and Roma Downey in a joint statement. "We are thrilled to provide millions of people with a fresh visual experience as they enjoy this sacred text."

Bible360 allows users to access any Bible chapter or verse in just two clicks. Every page of the Bible then features relevant videos, artwork, photos, and virtual tours, resulting in an interactive experience that gives users the full 360 degree view of the Bible. The entire Bible and related media are also organized through unique browsing "Lenses," allowing users to sort and search the Bible by geography, timeline, media type, and topic.

In addition, launching with the new Bible360 app is the "Me" Lens, which includes a journal and reading plans. After connecting to social networking sites such as Facebook or Twitter, the "Me" Lens will integrate relevant posts so users can see what their friends are sharing from the Bible. The premium version of Bible360 will allow users to access more premium content and sync their experiences across various devices and platforms, including the Mac, PC, iPad and iPhone.

This announcement is in conjunction with the upcoming Bible series created by Executive Producer Mark Burnett airing on HISTORY® in 2013. The ten-part series was conceived by Roma Downey and Mark Burnett and will be produced by Lightworkers Media and Hearst Entertainment & Syndication. Video produced for the new series will eventually be incorporated into the Bible360 app, allowing for an even richer multimedia experience.